Welcome to our world ッ
Here is the Scarlet & Sam story, so far.
My name is Scarlet, I’m the Founder of S&S. I started the business in 2021, after running a vintage resale business for 7 years, which gave me a deep love for vintage design.
Starting the label happened somewhat unexpectedly. I had a crochet top made for my birthday which went viral - and that moment gave me the confidence to build something of my own.
From 2021 to 2024, I ran every part of the business independently - from design to customer support to marketing. I packed every order myself in the early years, only stopping once I physically ran out of space in my apartment.
Between 2022 and 2024, we became known for some of our most iconic pieces: the Capsule Bomber, Juicy Wedge, Scrunched Shirt, and Scrunched Tee.
We don’t design based on seasons or trends. Every piece is conceptualised in-house by myself and our small design team. It often takes months to perfect a product, working closely with the same suppliers we’ve partnered with since day one.
Today, we’re a small team of fewer than five, operating out of our office in Melbourne. We remain exclusively available through our online store.
As we look to the next five years, our focus remains on creating pieces you’ll keep forever. What we are currently planning is some of our most exciting work yet.
We’re learning every day, and we’re so grateful to have you along for the journey as we continue to grow and evolve. We’re so excited to share what’s ahead. Thank you so much for being here.
♡ Scarlet & the Team
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